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Born in 2014, in DC’s Logan Circle, since then, NailSaloon has expanded to become the DMV’s premier nail salon and cocktail parlor. They prioritize service, clean beauty in their 'saloons and create a wonderful experience for a diverse audience in the local area with four open 'saloons.
Email Marketing, Social Media Marketing, Affiliate Program, Influencer + PR Partnerships, Creative Direction
OBJECTIVE // Create shotlist, moodboard and color palette for seasonal photoshoot. Photoshoot creative direction to push the brand forward while staying consistent with their established branding.
Final Photography by Caroline Owens and Sarah Spencer
Present at Photoshoots to help creative direct, style, collect video and manage shotlist for photographers
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Saloon Menu for In-Store Use
Details of DC Campaign Design
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